ASK THE FINANCE GUY

FOR AUTOMOTIVE SALESPEOPLE & THE MANAGERS WHO COACH THEM

Your next sales meeting,
planned.

Give your team a skill to practice and a clear way to review progress. Start with a 21-page coaching manual and 20 objection practice cards you can print and use together.

Two PDFs · One-time purchase · Downloads after confirmed payment

Built from 25 years in automotive retailReal pages to previewSecure Stripe checkout

OPEN IT. PICK A SKILL. START PRACTICING.

A structure for the work
you already do.

01 / THE MANUAL

Give coaching a plan.

A 21-page PDF with a 30/60/90-day development framework, customer-conversation practice, printable progress forms and skill checks.

  • Set a starting point and development goals.
  • Practice one skill at a time.
  • Record coaching notes and review progress.
02 / THE PRACTICE CARDS

Rehearse before the showroom.

20 automotive sales objection cards across 10 printable pages. Each gives you a customer objection, a question, a practice response and a next step.

  • “I'm just looking.”
  • “I'm not buying today.”
  • Use questions to understand the concern.

ACTUAL PAGES FROM THE BUNDLE

Look inside before you buy.

Open either image to inspect a full-size page. These are the resources you'll receive.

Actual first page of the 21-page Automotive Salesperson Training and Coaching Manual, showing the development program and progress fields
Coaching manual · page 1 of 21
Actual first page of the Objections 101 cards, showing Just looking and Not buying today with practice responses
Objection cards · page 1 of 10

Read five free objection examples online →

YOUR FIRST PRACTICE SESSION

Ten minutes.
One useful conversation.

  1. Choose a skill.

    Pick one coaching topic from the manual and a relevant objection card.

  2. Practice out loud.

    Take turns as the customer and salesperson. Listen, ask a question and compare possible responses.

  3. Record the next step.

    Use a progress form to agree on one behavior to practice and when to review it.

TWO RESOURCES. ONE PURCHASE.

Give your next meeting
a starting point.

For your own development or internal coaching at one dealership location. Print the practice and progress pages for your team. No resale or public redistribution.

Digital PDFs only. No physical books shipped. This purchase does not include live coaching, certification or a promise of sales results.

Sales Training Starter Bundle

21-page coaching manual
20 objection cards on 10 pages

Launch from $19.99

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Check price & buy on Stripe

One-time purchase in USD. Any applicable tax is shown before payment. Your download page opens after payment is confirmed.

Launch tiers: first 10 purchases at $19.99, next 10 at $29.99, next 30 at $39.99, then $59.99. Stripe limits each allocation. Checkout confirms the final price.

7-day refund option. If the starter bundle isn't right for you, email AskTheFinanceGuys@gmail.com within 7 days of purchase. After verifying the order, we'll issue a refund to the original payment method. Bank processing time varies.

BEFORE YOU BUY

Useful details.

Is this for a new salesperson or a manager?

Both. A salesperson can use it for self-study and partner practice. A manager can use the development framework and forms for internal coaching at one dealership location.

How do I get the files?

After payment is confirmed, Stripe redirects you to a private order page with download buttons. Save both PDFs to your device. If a payment is still processing, the page will ask you to check again. For a missing order link or delivery issue, email AskTheFinanceGuys@gmail.com.

Do I need special software?

Any PDF reader works. Use printed copies or a PDF app's annotation tools for the worksheets. These are printable worksheets, not automatically fillable forms. Print one test flashcard page at actual size before printing the pack; cutting and folding instructions are on the pages.

Does this qualify me to work in F&I?

No. These are sales coaching and practice resources. They do not provide a license, accredited certification, employment guarantee or income guarantee. Follow your dealership's policies and current requirements.

Can I share it with my team?

Your purchase includes internal use and printing at one dealership location. Please don't resell the files or upload them publicly. Contact AskTheFinanceGuys@gmail.com for use across multiple locations.